Elissa Wallace Alevel Media

Planning – Artists Name The name of an artist will play a vital role in creating a successful identity, so through generating several names and evaluating their effectiveness then take it to a vote from several people who fit within the target demographic will ensure I have in some ways a successful and easy to remember name. I will be using the feedback from the questionnaires to create the names. One of the feedback was to create ‘something short and effective’, another stated that I should use ‘a single name’ and gave the example of ‘Chloe’, which I have used below. Chloe This name was suggested in one of my questionnaires when I asked participants to give me recommendations and feedback to what they believe is a successful name. I think this a good name as it is short, easy to remember as it is a common name, and can be pronounced and spelt correctly quite easily. However, the simplicity of it takes away from its effectiveness, this is because the name does not stand...

Planning – Risk Assessment Hazard Risk Persons who may be injured Property which may be damaged Risk: Low, Moderate, High, Extreme Risk controls in place Further actions required to control risk Cables from red head. Possibility of tripping over. Anyone on set: actor or filmmaker. Could knock over red heads into the floor, high risk of breaking. Barn doors could break if falls on floor. If attached to tri-pods, they could floor and the legs can hit equipment surrounding it (such as camera or persons around it). High All cables to be tapped down before any additional people get onto set to reduce risk of tripping over. Also, no cabling should be loose and all areas where there is greater risk of trip to be tapped off. All actors to be briefed before going onto set of the dangers so everyone should move carefully. Actor should not go behind camera where cabling lies, they should stay on set a...

Research – Questionnaire Feedback In order to successfully make sure my questionnaire is used to help me make a successful music video, here I am going to assess the results through analysing and commenting on what was successful and where I could go on to develop to understand the full audience response and preference. Target Audience This section was crucial to include as to fill the specification I need to cater for an AB class and 16-25 demographic. I understood that to make something for this demographic I need to get feedback from this demographic on all areas that I am creating and aiming to appeal to. The first sections outlined who was answering the questionnaire while also keeping all of the responses anonymous by not asking for a name or any personal details. I asked for their social class, which was a closed answer question with answers such as ‘middle class’ and ‘lower middle class’. By stating the name of each class I hope that my audience would answer honest...